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Seasonal SEO
On a whim my son and I once did some seasonal SEO that had a big payoff in the form of internet traffic from Google Image Search.
For the longest time the image was #1 for the phrase halloween background. Lots of people used it on their websites which was fine but the image can no longer be found when searching Google Image Search. Today other people who copied the image are showing up for the phrase “halloween background”, most of them hotlinked to our image so wouldn’t Google Image Search come to the conclusion that we are the originators of this media?
I do not really care because the site has gone supplemental, there is very little Google seems to like about it (it lacks pagerank), sigh!
Image search can be a websites last hope, for Google to take that also is like yanking a crutch away from someone who needs it to walk.
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September 26th, 2007 at 10:00 am
If worse comes to worse, just put all your images on the home page.
September 27th, 2007 at 6:26 pm
Nah, this is not serious stuff, just kind of interesting in a strange yet educational way.
Do a search for “gravestone”, you will see another of our images from holiday projects up there. Happy halloween! ;)
September 29th, 2007 at 12:53 pm
Always remember to hyperlink your image to maximise seo etc
September 29th, 2007 at 5:41 pm
Steve - Yes sir the image was linked here: http://www.seobuzzbox.com/good-seo-is-no-seo/
Ready for a quiz? :)
The image now appears again when you do an image search for halloween background and scary halloween background just as it had a year ago. If you also notice, those who copied my image are now gone and nowhere to be found for the image.
Here are the facts:
I linked to it from an old post (in October 2006) last year and nothing happened.
I linked to it from the home page of the site that it is on and nothing happened.
I linked to it from this new post and now the SERP is finally cleared of copied media and our image is rightfully being rewarded (because it is real, honest and people love it as proven in Google’s and my own personal stats).
Question:
What caused the image to be returned to Google image search? Was it:
A. Pagerank
B. Link Text
C. A combination of both pagerank and link text
D. A hand edit by Google
=P
September 29th, 2007 at 8:20 pm
B happened after A so A causes B? Not so fast Aaron :)
September 30th, 2007 at 4:16 pm
Not so fast is right, now when you do a search for the BIG phrase “halloween” in organic search my image shows up with three other images at the top of universal search. There is only one problem, go there and click my image and see where it takes you, that’s right, someone elses site. :(
October 1st, 2007 at 1:53 pm
A bit off topic, sorry, but have you read that Matt Cutts stated on his blog comments that a pr update is likely to be still weeks away?
This should could cause a stir in seo land tomorrow.
Steve
October 1st, 2007 at 3:49 pm
“Weeks away” is a long time to wait for pagerank that has already transferred. ;)