Logo And Branding

Top 5 Common Logo Mistakes in Brand Identity DesignA logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product.

Brand New Roman is not your average typeface. you’ll probably never find it in the drop-down menu of Microsoft Word or see it …

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This year’s Cisco Marketing Velocity event in Barcelona touched on a number of important themes that I noted in a previous po…