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The posts are also being shared through sponsored items on Facebook, through pages that … the risks associated with clicking on suspicious links.” Fake news has proven to be highly disruptive …

Sponsored content or “native advertising” in various forms is growing in popularity as publishers seek additional sources of revenue. Done well it can be a good fit for both publishers and advertisers, and dare I say even add value for users.

Marketing Your Business On Facebook And at that time, Facebook’s video metrics supported this idea … something which may not be achievable through ad campaigns alone. Developing a content marketing mix that meets your business

So include links to your Facebook page on every page of your site … Unless you have a budget to push out sponsored posts all the time, think of Facebook as one tool to get the word out over time, …

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